Brand Marketing Outsource & Support Planning Everything is on track, as planned, & suddenly realize that you need help & need it quick: Initially you will manage, if you're staying focused and avoiding the distraction, you'll be surprised at just how much you can accomplish on your own. Once the " big … [Read more...]
Manage the Media, how to manage Press Releases
Press Release Distribution Checklist: You’ve put together the perfect PR content for your brand and you’re ready to make it public. Getting it into the right hands is the next step. It’s all about engaging your audience. Because you’re probably going to want to leverage several channels, it’s helpful to have a press … [Read more...]
Choosing your Freelancer: Evaluation Template & Feedback
Evaluation Template & Applicant Feedback: Making a choice, final decision, and picking a freelancer to work on your brand's project, was what this whole series has been about - But- we want to also emphasize the importance of formally evaluating and providing feedback to the freelancers that "competed" for the … [Read more...]
Outsourcing: Project Specification Templates
The first major outsourcing step is complete, and you have identified someone to bring on to your team, it's time to review project specification templates, documentation, & communication. Many people run into confusion when it comes to defining the project, documenting, and gaining agreement. Remember freelancers … [Read more...]