They say "Content is King", because it is. Writing Amazing, Engaging, & (most important) Quality Content Takes Skill, What Makes A Great Sales Copywriter? Writing Sales Copy, Marketing Materials, & Emails that Engage: The key to outstanding client engagement is to understand what your customer’s pain, issue, … [Read more...]
The Best Brand Engagement Starts With Open Ended Questions
Stop talking about yourself, your product, & your company; the best brand engagement starts with simply asking "the right questions". Your customers, readers, participants want to be asked questions about what is important to them, not only on a professional level, but on a personal level. The friction sales people … [Read more...]
Email Engagement: Starts In The Subject Line
Personalization + Urgency + Excitement + Information + Curiosity = Email Engagement Success If you are able to combine at least 2 or all 5 of the above elements in almost all of your messages, you will definitely get great results from your email engagement campaigns. The rest of your emails should have valuable … [Read more...]