Outsourcing is something any small business or entrepreneur will have to consider, so let’s look at the best place to outsource graphic design.
Sometimes we all need to look for some specialized design skills, outside our inner circle, because it’s extremely important to your Brand create quality and professional marketing materials, logos, header paper and more. It makes sense that you want to take care and address the details put into your customer facing materials – as this is what helps to promote your business and ensure that it makes the best impression on participants, clients, employers, and business partners.
Design needs are broad and if you’re building a new site, creating a ﬂier or business cards then you will need design skills. Looking at the scope, laying out the project, and determining the best place to outsource graphic design, or to staff internally are initial milestones that should not be overlooked.
As part of your initial and overall planning, design work something you need to determine if you can handle effectively or to look for outside help?
The Pros to doing it yourself, beware:
Handling this yourself will give you maximum control while initially appearing to save you money and time. Unfortunately, it usually doesn’t end up that way and “emergency plans” result is more spent time and money.
The design process takes time as putting a vision into an image is an amazing skill, and in many cases, it makes sense to plan for and engage experts, employees, consultants, or our favorite – freelancers. There are many ways to connect with freelancers, artists, and agencies so locating the best place to outsource graphic design is the next trick to learn.
The Pros of Outsourcing:
From the amazing pool of talent available eager to help (we are talking about people available worldwide with just about any skill, training, or background you seek) finding people with specialized skills is possible and quickly. The amazing talent pool coupled with, likely, the most cost-effective option to pick up short term team members makes freelancers “the best place to outsource graphic design“, in our opinion.
Where to Find Freelancers to outsource your graphic design:
There are multiple laces you can ﬁnd freelancers and especially online, but some of the best are:
- Elance – A site speciﬁcally for freelancers and people who need freelancers to connect. Here you can ﬁnd everything from web designers to writers.
- Upwork – Previously known as oDesk, this is a similar site to Elance.
- Fiverr – Fiverr is a place where you can get a variety of jobs done for $5. Of course, the quality sometimes takes a hit, but if you just need a cheap and cheerful banner, this can save you some time.
- Webmaster/Marketing Forums –Forums are a place for internet marketers, webmasters and other online professionals to meet. This is actually a good place to ﬁnd relatively cheap freelancers.
We are happy to help with any questions you have about working with a freelancer or any of the platforms typically used, just send a note.
How to Find, Qualify and Communicate with Freelancers
When choosing your freelancer, make sure that they can provide the work you need. The point to remember here is that something like web design may or may not also include website creation. If you want the whole site built from scratch, then you need someone who can also code in HTML and CMS. Once you ﬁnd someone who does provide all the skills you need, you may want to ask to see an example of their work. This way you can make sure they produce work of a professional quality and you can test that you like their style. Finally, make sure to communicate in detail what you want, but at the same time allow them to guide you by providing advice. It’s their living after all, so they know what looks good!
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