Here is a perfect example of the power of a strong brand. As a Domain & Brand Investor this is one of those stories that always catch your attention. We have been investing is BlockChain Brands (view portfolio) but didn't think this far "out of the box" about potential end-users. This is pretty interesting when you … [Read more...]
Exciting News: Toys ‘R’ Us Is Selling Sex-Toys-R-Us.com
You will be missed, Toys R Us It's sad, I took my 4 year old there for the final closing sale. Not only was Toys R Us where I got all my toys as a kid - it was a magical place to go as a child in the 80ies - I also worked there all through my high-school years. I did everything from cash register, to cart pick up, to … [Read more...]
Personal Brand or Company Brand or Both? Control Your Personal Brand
Get out of the personal brand or company brand mindset and make sure your own online image & identity is controlled by you. Check out the article (link below), by the team at Mashable, about why your personal brand is so important - especially to your career. As part of our brand consulting practice we talk to … [Read more...]
Bankrupt Toys R Us Is Auctioning Off Hundreds Of Domain Names in Fire Sale
The brand is selling off its intellectual property to pay off creditors and legal fees. Read More … [Read more...]