There are unique challenges, those outside the space may not fully understand, when it comes to Benefit Administrators Marketing and Participant Engagement. Most of the time marketing campaigns are given the green light based on generalized sales and marketing goals, it's almost becomes a standard checklist and is used … [Read more...]
Analytics for Participant Engagement, Get to know the basics
Analytics for Participant Engagement, what's not working Taking the kind of care, time, and expense your website needs is a not an easy task. Understanding SEO basics and how to use analytics for participant engagement initiatives is invaluable. Many times the power your web presence brings is overlooked or put on the … [Read more...]
Baby Name or Business? Baby business name ideas, what?
Baby Business Name Ideas, how this (interesting) idea became an article about branding. While brainstorming ideas for a client request, we stumbled upon a baby naming book & immediately started thinking about baby business name ideas. This book is interesting because the author has some pretty strong opinions … [Read more...]
Web Site Analysis Steps and SEO tools
site analysis steps We are excited to announce the launch of AiSERP.com, a free resource and SEO tool hub. Learn the basics of search and social marketing as well as site analysis steps. Sometimes, when discussing branding, SEO site analysis steps, metrics, bounce rate, etc. you can almost feel the frustration people seem … [Read more...]
How Premium Domain Names Boost SEO & Why?
Domain Names boost SEO because of the power of Human Nature. People like to type the keyword they are looking for, many type directly into the URL (& as typing.com is not required) to land on the site of a Premium Domain & the Business growing because of it strength. Launching new products, brands, or starting a … [Read more...]
Branding for Participant Engagement and Social Media Marketing
Participant Engagement and Social Media, I write about the importance of the right domain name for your business quite a bit, because it's such an important part of a marketing plan. Let's look at the engagement and social marketing relationship between them. Social media marketing can help brands create hype around … [Read more...]
Participant Article Marketing Engagement Checklist
Keep campaigns organized and on-track: participant article marketing engagement checklist What Is Article Marketing... Related Articles & Resources: Twitter Tips for Participant Engagement Outsourcing: Agency, Hire, or Freelance: Administrators are you using Social Media Domain Name and Brand … [Read more...]
Article Marketing, Engagement Resources, & Company Name Ideas
Cheat-sheet/Checklist to help jump start; Article Marketing, Engagement Resources, & Company Name Ideas This article marketing, engagement resources, & company name ideas cheat sheet has been pulled together, based on years of SEO experience, and synthesized down to make it user friendly for those newer to article … [Read more...]
Social Media Management Tools
Looking at some social media management tools small business should be aware of. One of the most effective ways to generate business and attract more website traffic is through the use of social media. The wider your online presence is, the more people you can reach. The tricky part is successfully managing accounts on … [Read more...]
The Power of Going Viral
Going Viral: What does it mean and How do I start? The Power of Viral Videos , Social Media, and Engagement Platforms -How Can You Manage Them All? The concept of “going viral” is mostly related to digital content published and shared across social networks, but the effect and the power of viral videos can also be … [Read more...]
